Northwestern University boasts a vibrant alumni community, and for many, the Wildcat spirit endures long after graduation. For Zoe Goodman, this spirit is deeply ingrained, stemming from her cherished years as Willie the Wildcat mascot from 2010 to 2013. This unique experience shaped her Northwestern journey and continues to influence her engagement with the university.
Embracing the Wildcat Legacy: The 2011 Meineke Car Care Bowl Program
A proud graduate of the School of Education and Social Policy (SESP), Zoe’s connection to Northwestern began even earlier as an Evanston Township High School alumna. While initially hesitant to stay local for college, the SESP program’s dynamic community drew her in. However, it was her role as Willie the Wildcat that provided some of her most unforgettable Northwestern experiences.
Reflecting on her time as the mascot, one moment stands out vividly: leading the Northwestern football team onto the field at the 2011 Meineke Car Care Bowl Program in Texas. “I’ll never forget the feeling,” Zoe recalls. “I was at the end of the tunnel with the Northwestern flag, cheerleaders behind me, and then 111 football players all hyped up. It was incredible to be the first one out there, representing Northwestern in such a significant moment.” This experience at the 2011 Meineke Car Care Bowl program encapsulates the pride and energy Zoe felt embodying Willie the Wildcat.
The Enduring Northwestern Network: From Brooklyn to Beyond
Zoe’s Northwestern experience extends far beyond her mascot days. She emphasizes the powerful and lasting impact of the Northwestern network. Her current position as a program consultant at LifeLabs Learning is a testament to this. She secured this role after connecting with a fellow alumnus at a football watch party in Brooklyn, highlighting the real-world advantages of the Northwestern community.
This network’s influence began even before graduation. While still a senior, Zoe met alumna Jan Weiland ’79 MBA, who became a mentor and guide when Zoe moved to Colorado. Jan’s consistent support and connections exemplify the Northwestern alumni ethos of mutual assistance and engagement. Zoe notes, “You don’t go to Northwestern for four years — you go to Northwestern for your whole life. The alumni community is truly such a gift.”
Leading the New York Wildcat Pack and Future Contributions
Zoe’s commitment to Northwestern is further demonstrated through her leadership within the NU Club of Greater New York. As co-president for two years, she and Ellen Maddy Brounstein ’12 have fostered a thriving alumni community, organizing over 50 diverse events annually. From Broadway shows to networking nights, their efforts have strengthened alumni connections in the New York area.
Looking ahead, Zoe will continue to serve on the board as a membership chair. Her focus remains on expanding opportunities for alumni to connect with each other and contribute to Northwestern’s ongoing success. For Zoe Goodman, being a Wildcat is not just a college memory, but a lifelong commitment to community, mentorship, and the enduring spirit of Northwestern.
