If you’re passionate about cars and exploring ways to monetize your online presence, you might be wondering: “Are there any car dealerships that have affiliate programs?” The automotive industry is vast, and affiliate marketing offers exciting opportunities. Let’s dive into whether car dealerships offer affiliate programs and explore the broader landscape of automotive affiliate opportunities.
Understanding Affiliate Programs in the Automotive Sector
Affiliate programs are partnerships where you, as a content creator or website owner, promote a company’s products or services and earn a commission for every sale or lead generated through your unique affiliate link. This model is popular across various industries, and the automotive sector is no exception.
While the direct answer to “Are there car dealerships that have affiliate programs?” might be nuanced, the broader automotive industry presents a wealth of affiliate opportunities. Instead of solely focusing on dealerships, let’s explore the different types of automotive affiliate programs that can be highly profitable.
Affiliate Networks Featuring Automotive Programs
Affiliate networks act as a bridge connecting affiliates with various brands, including those in the automotive industry. These networks simplify the process of finding and joining affiliate programs.
1. Partner Centric
PartnerCentric stands out as a reputable affiliate management agency with strong ties to the car and auto industry. If your content revolves around cars, auto parts, or accessories, PartnerCentric can connect you with brands eager to collaborate.
- URL: Affiliate Attribution Tech
- Commission: 5% – 15% (brand dependent)
- Cookie Duration: 30 – 60 days
- Products: Car parts, car care products, vehicles, and more.
PartnerCentric acts as a facilitator, linking you with automotive brands seeking effective promotion. They offer a diverse portfolio of products, from essential car parts to appealing accessories, ensuring your audience finds relevant offers. The commission rates, ranging from 5% to 15%, provide a solid earning potential. Furthermore, PartnerCentric equips you with data-driven insights and statistical reports to optimize your marketing efforts and maximize your ROI, ensuring your promotional activities are as effective as possible.
Car Review Affiliate Programs
For those who create content around car reviews and automotive advice, partnering with platforms that aid car buyers is a smart move.
2. Edmunds
Edmunds is a leading online resource for car information, offering in-depth reviews, pricing tools, and car listings. For content creators in the car review space, Edmunds offers a valuable affiliate partnership.
- URL: Affiliate Program
- Commission: Up to $30 per lead
- Cookie Duration: 30 days
- Products: Car reviews, pricing tools, car listings, comparison tools, buying guides, and automotive articles.
Established in 1966, Edmunds has a long-standing history in the automotive industry, evolving from a print guide to a comprehensive online platform. A notable fact is Edmunds’ early adoption of mobile technology, launching one of the first car shopping apps, demonstrating their commitment to innovation. As an affiliate, you gain access to a dedicated affiliate manager, providing support to optimize your promotional placements and enhance conversion rates. Commissions are paid monthly, offering a consistent income stream.
Car Parts & Accessories Affiliate Programs
The market for car parts and accessories is massive. These affiliate programs cater to DIY enthusiasts, car mechanics, and anyone looking to upgrade or maintain their vehicles.
3. The Advance Auto Parts Affiliate Program
Advance Auto Parts is a major player in the auto parts retail sector, renowned for its extensive inventory of parts and accessories. Their affiliate program is recognized as a leading choice in 2024.
- URL: The Advance Auto Parts Affiliate Program
- Commission: Up to 10%
- Cookie Duration: 45 days
- Products: Auto parts, car accessories, tools, and automotive equipment.
Founded in 1932, Advance Auto Parts has grown into a leading retailer with over 5,000 stores across North America. Their strong presence in NASCAR, sponsoring teams and events, adds credibility and appeal, especially for audiences interested in motorsports. With a wide product range catering to both DIYers and professionals, Advance Auto Parts offers broad appeal, increasing your potential to earn commissions from a diverse audience.
4. Zoro Affiliate Program
Zoro, established in 2011, has quickly become a go-to source for industrial supplies and tools, including a comprehensive range of automotive products. Their affiliate program offers a pathway to tap into this market.
- URL: Zoro Affiliate Programs
- Commission: 5% per sale
- Cookie Duration: 30 days
- Products: A wide array of car and automotive-related products.
Zoro provides a structured and reliable commission payment system, with bi-weekly validation and monthly payouts. Affiliates benefit from a suite of resources including a dashboard, creative assets, product feeds, tracking links, and detailed analytics, empowering you to optimize your campaigns. Partnering with Zoro means aligning with a brand offering a vast selection of auto parts and tools, coupled with competitive commissions and robust support.
5. The AutoZone Affiliate Program
AutoZone, established in 1979, is a well-established and trusted retailer in the automotive parts industry. Their affiliate program provides an opportunity to leverage their strong brand reputation.
- URL: The AutoZone Affiliate Program
- Commission: Up to 8%
- Cookie Duration: 30 days
- Products: Auto parts, tools, equipment, and car accessories.
Beyond parts, AutoZone is actively involved in community engagement, sponsoring automotive and sports events, enhancing brand recognition and trust. Their user-friendly website, extensive product selection, and frequent promotions facilitate conversions. Special deals and discounts further incentivize your audience. Joining the AutoZone affiliate program allows you to earn from a respected brand with a broad product range and attractive commission structure.
6. Auto Barn Affiliate Program
Auto Barn, since 1974, has built a solid reputation in the automotive retail market. Their affiliate program offers a direct way to monetize your website traffic within the automotive niche.
- URL: Affiliate Program – AutoBarn.net
- Commission: 8% per sale
- Cookie Duration: 10 days
- Products: Auto parts, car accessories, and maintenance supplies.
Auto Barn’s extensive product range covers everything from routine maintenance items to specialized equipment. Their 8% commission rate is competitive, and the consistent demand for auto parts ensures strong earning potential. Auto Barn’s commitment to customer satisfaction and a streamlined shopping experience enhances customer confidence and conversion rates.
7. LASFIT Affiliate Program
LASFIT is a brand focused on high-performance LED lighting and stylish car accessories. Their affiliate program is ideal for those focusing on vehicle customization and upgrades.
- URL: LASFIT affiliate program
- Commission: Up to 9% per sale (with performance-based bonuses)
- Cookie Duration: 30 days
- Products: Car accessories, specializing in LED lighting.
LASFIT’s innovative and reliable products appeal to a broad audience, from everyday drivers to off-road enthusiasts. Their focus on high-quality, cutting-edge accessories attracts customers looking to enhance their vehicles. The commission structure, ranging from 6% to 9% with performance-based bonuses, offers attractive earning potential. Commissions are paid monthly via PayPal.
8. BuyAutoParts.com Affiliate Program
BuyAutoParts.com, since 1980, has established itself as a trusted source for a wide range of auto parts. Their affiliate program provides access to a vast inventory and a reputable brand.
- URL: BuyAutoParts.com Affiliate Program
- Commission: 5-8% on all orders
- Cookie Duration: 7 days
- Products: Over 200,000 performance parts and car accessories.
The program frequently offers exclusive deals and promotions to help affiliates attract and convert customers. While the cookie duration is 7 days, BuyAutoParts.com reports that 95% of customers complete purchases within 3 days, indicating a high conversion rate within the cookie window. Specializing in replacement parts essential for vehicle maintenance, BuyAutoParts.com taps into a consistent demand, driving sales and affiliate commissions.
Car Rental Affiliate Programs
Travel and transportation are closely linked to the automotive industry. Car rental affiliate programs are perfect for audiences interested in travel and mobility.
9. Discovercars.com Car Rental Affiliate Program
Discovercars.com simplifies the car rental experience for users worldwide. Their affiliate program offers high earning potential in the travel and automotive niche.
- URL: Car Rental Affiliate Program
- Commission: ~$20 per booking (based on revenue share)
- Cookie Duration: 365 days
- Products: Car rental services globally.
Discovercars.com provides access to rental options in over 150 countries, appealing to a global audience. The program boasts a high payout structure, offering 70% of their rental profit plus 30% of Full Coverage revenue, potentially equating to around $20 per booking. With a generous 365-day cookie duration, Discovercars.com offers significant earning potential from travel-related content.
10. The Avis Affiliate Program
Avis, founded in 1946, is a pioneer in the car rental industry and a globally recognized brand. Their affiliate program leverages this strong brand recognition.
- URL: The Avis Affiliate Program
- Commission: Up to 4% per sale
- Cookie Duration: 30 days
- Products: Car rental services.
Avis offers a commission of up to 4% on completed car rental reservations referred through affiliate links, based on rental duration and mileage. Performance-based commission increases are negotiable, rewarding successful affiliates. Partnering with Avis aligns you with a reputable and quality car rental provider, enhancing trust and conversions.
Car Care & Maintenance Affiliate Programs
Car care and maintenance are ongoing needs for vehicle owners. These affiliate programs cater to those who want to keep their cars in top condition.
11. EZ Battery Reconditioning Affiliate Program
EZ Battery Reconditioning offers a unique product: a guide to reconditioning batteries, saving users money and extending battery life. Their affiliate program taps into the DIY and sustainability markets.
- URL: Affiliate Page — EZ Battery Reconditioning
- Commission: Up to $148.50 per sale (75% commission)
- Cookie Duration: 30 days
- Products: Battery reconditioning guide.
EZ Battery Reconditioning’s focus on battery restoration offers a unique niche, appealing to eco-conscious and budget-minded consumers. Their affiliate program offers exceptionally high commissions, up to 75% per sale, potentially reaching $148.50 per sale, alongside earnings per click. This program stands out for its high payout and unique product in the DIY and sustainability space.
12. Torque Detail Affiliate Program
Torque Detail specializes in premium car care products, from waxes to ceramic coatings. Their affiliate program is ideal for audiences passionate about car detailing and aesthetics.
- URL: Referral Program – Become a Torque Detail Affiliate Partner
- Commission: Up to 20% per sale
- Cookie Duration: 20 days
- Products: High-quality car care products, detailing kits, and ceramic coatings.
Car detailing is a popular activity, and Torque Detail’s reputation for quality provides strong social proof, evidenced by over 1,500 5-star reviews. Offering up to 20% commission per sale, Torque Detail provides a lucrative opportunity for affiliates in the car care niche. Partnering with Torque Detail means promoting a trusted brand with high-quality products in a popular market.
13. Keller Heartt Affiliate Program
Keller Heartt, established in 1961, is a long-standing supplier in the industrial and automotive supply industry. Their affiliate program leverages their established reputation and product range.
- URL: Affiliate Program — Keller-Heartt
- Commission: 5% per sale
- Cookie Duration: 30 days
- Products: Industrial and automotive lubricants, including motor oil and degreasers.
Keller Heartt is recognized for its leadership in the lubricant and absorbent industry. Their established reputation and diverse product range enhance conversion potential. They offer promotional incentives like a 5% discount for first-time customers referred through affiliate links. Joining the Keller Heartt affiliate program provides access to a reliable brand with a strong history in the automotive supply sector.
14. CarCovers.com Affiliate Program
CarCovers.com specializes in premium car covers, offering protection and style. Their affiliate program provides a strong commission rate in the car accessories market.
- URL: CarCovers affiliate program
- Commission: Up to 12% per sale (no cap on order volume)
- Cookie Duration: 30 days
- Products: Premium car covers for various vehicles.
CarCovers.com offers a substantial 12% commission on each sale, with no limit on order volume, presenting significant earning potential. With over 150,000 vehicle cover selections, they cater to a wide range of vehicles, maximizing audience reach. The program provides marketing materials like banners and product images to aid in effective promotion. CarCovers.com offers a high commission and a broad product selection in the car protection niche.
Driving Towards Affiliate Success in the Automotive World
While direct car dealership affiliate programs might be less common, the broader automotive industry offers a plethora of lucrative affiliate opportunities. From parts and accessories to rentals and car care, the programs listed above provide diverse avenues to monetize your passion for cars. By partnering with these top-notch brands, you can rev up your content strategy and drive towards affiliate marketing success in the automotive sector.
Disclaimer: The information provided in this article is for general informational purposes only and is based on research and publicly available program details at the time of writing. Affiliate program terms and conditions, including commission rates and cookie durations, are subject to change. As an affiliate, I may earn commissions from promoted programs. Readers are advised to verify program details directly with the respective companies before participating. This article aims to provide helpful and up-to-date information to the best of my knowledge, but no warranties are made regarding the completeness, accuracy, or reliability of the information. Any reliance on this information is at your own risk. It is recommended to conduct independent research and seek professional advice when making business decisions.